Banh Mi Bahn Yiu is a Vietnamese Banh Mi shop located in the heart of the Mile End, Montreal. The owner knew he wanted to merge the Vietnamese aesthetic with a classic American diner feel.
For the logo, we customized a Vietnamese inspired typeface and complimented it with a classic diner script; ideal for painting on windows or signage. For our colour palette, we knew we wanted to work a classic Vietnamese red and threw in the deep blue for a fun contrast. Using this as our base, we designed all of the signage and stationary in accordance.